top of page

Guided by Light. Inspired by Design.

Guided by Light. Inspired by Design.

About Us

Social Media Management, Business Management, Dance Studio Management, Photography/Videography services

About Us

About Us

Haylie Horton

Owner, CEO

Hi! My name is Haylie Horton- an East Texas native. I graduated from The University of Texas at Tyler with a bachelor's degree in business management, but my real business journey started long before that. 

I grew up in my family's dance studio business, where I gained hands-on experience in entrepreneurship from an early age. After college, I stepped into the full time role of studio + business manager, where I oversaw daily operations, growth strategies, + administrative tasks. 

In addition to managing the studio, I've worked in wedding + event planning as well as social media management, giving me a well-rounded perspective on branding, marketing, and client experience. These opportunities have given me a deep understanding of what it takes to build and sustain a thriving business. 

After many years of being involved in the dance studio world, the Lord called me to something new. So, Studio 16 Marketing was created! I would consider it an honor to serve you, and help your business to shine.

bottom of page